Schlotzsky’s rebrand will bring a taste of Austin to Atlanta restaurants

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As Schlotzsky’s restaurants transform to Schlotzsky’s Austin Eatery, the brand is celebrating its roots in true Austin style. Starting with Atlanta, the famous restaurant will bring its hometown tagline, “Keep Austin Weird,” to life in markets across the country.

To celebrate Atlanta’s official transition, every Schlotzsky’s restaurant in the city will be hosting a grand re-opening event for the public on April 27, complete with contests and samples of five new tacos: the Chicken Bacon Rancher, Breakfast Anytime, Buffalo Cauliflower, Spicy BBQ Brisketeer and Spicy BBQ Pork Belly tacos. There will also be a handful of all-day specials that residents can partake in, including:

– $1.99 small The Original® sandwiches
– Happy Hour 4 – 7 p.m. with buy one, get one free sliders & tacos
– Kids Eat Free with an adult purchase

The transition marks an exciting evolution of the brand and will feature new handcrafted food and beverage offerings, an eclectic, purposeful design and a unique dining experience. Select Schlotzsky’s Austin Eatery locations will also carry local craft beer and wine and feature happy hours throughout the week.


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